C&A Adopts mParticle Customer Data Platform to Power Omnichannel Customer Experience
(Adnkronos) - Leading European fashion brand uses mParticle CDP to track customer touchpoints and tailor the customer journey online and in retail outlets.
NEW YORK, Aug. 16, 2022 /PRNewswire/ -- mParticle, a leader in customer data infrastructure, today announced that C&A, one of Europe's leading fashion retailers, has